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Over the holidays, I read a book, digital cover to digital cover in just two sittings. If you know me, you know this is by far the fastest I have every read a book. I started it on our plane ride out to Utah (read more about our trip here) and finished it on our way back home.
"The Go-Giver" by Bob Burg and John David Mann is a simple story about a powerful business strategy: giving. The story shares five "Laws of Stratospheric Success," all relating back to these key ideas: add value, serve others, give of yourself, and make an impact. I loved the entrepreneurial spirit in this book and it's positive message about giving.
Here are a few of my notes:
- What you focus on is what you get.
- Work with focus + intention.
- How can you create an experience?
- What is the greatest amount of quality and quantity you can give? Defy imagination.
- Your first question should be, "Does it serve?" followed by "Does it add value to others?" Then, ask if it makes money.
- You give, give, give. Why? Because you love to. It's not a strategy, it's a way of life.
- It's not about seeing results, it's about doing.
- Your compensation is directly proportional to how many lives you touch.
- It's not just a question of value; it's a question of impact.
- If you want more success, find a way to serve more people.
- Make up the story you want to make happen.
- Survive (meet basic living needs), save (expand life), and serve (make an impact in the world).
- Givers attract.
- Receiving is a natural result of giving.
- The point is not what you do or what you accomplish; it's who you are.
Whatever type of business you may be in, go read "The Go-Giver" and be inspired to give, serve, and add value to the lives of others.