Over the holidays, I read a book, digital cover to digital cover in just two sittings. If you know me, you know this is by far the fastest I have every read a book. I started it on our plane ride out to Utah (read more about our trip here) and finished it on our way back home. "The Go-Giver" by Bob Burg and John David Mann is a simple story about a powerful business strategy: giving. The story shares five "Laws of Stratospheric Success," all relating back to these key ideas: add value, serve others, give of yourself, and make an impact. I loved the entrepreneurial spirit in this book and it's positive message about giving. Here are a few of my notes:
- What you focus on is what you get. - Work with focus + intention. - How can you create an experience? - What is the greatest amount of quality and quantity you can give? Defy imagination. - Your first question should be, "Does it serve?" followed by "Does it add value to others?" Then, ask if it makes money. - You give, give, give. Why? Because you love to. It's not a strategy, it's a way of life. - It's not about seeing results, it's about doing. - Your compensation is directly proportional to how many lives you touch. - It's not just a question of value; it's a question of impact. - If you want more success, find a way to serve more people. - Make up the story you want to make happen. - Survive (meet basic living needs), save (expand life), and serve (make an impact in the world). - Givers attract. - Receiving is a natural result of giving. - The point is not what you do or what you accomplish; it's who you are.
Whatever type of business you may be in, go read "The Go-Giver" and be inspired to give, serve, and add value to the lives of others.
Image Credit: The Go-Giver
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